Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Ewelina G.
Pinko bagHuge selection of goods! Express shipping to Poland. Bag well packaged, arrived in perfect condition. Excellent quality! In love with the details
Kim M.
Great deal & serviceI found a new season Rick Owens jacket for $700 less than other stores & sites where I was looking for it. Arrived in just a few days, perfect condition, no issues.
Hina A.
Jimmy Choo BagLove this web site. They have a great selection of latest trends and fashion. I bought a Jimmy Choo bag at an amazing price on sale. My items arrived within a few days without any issues. I highly recommend shopping at Italist.com
Antonio L.
Received the item quickly andReceived the item quickly and also was safely packaged. Website was easy to use and purchased the item for a reasonable price. Most important, my wife loves the wallet as it was a gift for her.